Rise
Brand Identity
A sustainability-driven rebrand elevates Rise’s identity by combining nature-inspired design with a clear, adaptable visual system. The challenge was to create a cohesive system that communicates product function while remaining flexible across multiple applications. To address this, I developed a structured layout using consistent typography, modular components, and visual hierarchy to support scalability while maintaining clarity and brand consistency.
Logo︎︎︎
The logo reflects the integration of nature and technology, using fluid forms to represent growth and renewal, paired with a modern typeface to convey clarity, adaptability, and innovation.
Inspiration︎︎︎
Inspired by nature, the Rise brand integrates organic forms with a clean, modern design system. The visual language combines natural textures with structured layouts to balance warmth and clarity, creating a cohesive identity that reflects both sustainability and technological precision.
Product Line︎︎︎
Product Line Photography︎︎︎
Retail︎︎︎
Designed a retail display system for Rise to present the full product line in environments such as IKEA and Home Depot. The challenge was to create a freestanding unit that maximizes product visibility while maintaining a clean and organized layout. To address this, I developed a modular structure with clear hierarchy and spacing, allowing products to be easily navigated while reinforcing the brand’s sustainable and modern identity.
Tradeshow︎︎︎
Designed a trade show display system for Rise to showcase the full product line in a clear and engaging format. The challenge was to create a flexible structure that could adapt to different event spaces while maintaining strong visual consistency. To address this, I developed a modular system with defined zones, integrated lighting, and material contrast to guide attention, improve product visibility, and reinforce brand identity.
Process︎︎︎
The model making process incorporated 3D printing, spray painting, Kongsberg cutting, and rub-down transfer techniques, ensuring precision, durability, and a high-quality finish.
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